A big ethical question is what happens after people stop using the device. Does it degrade the environment? Could it have been designed so it would actually be good for the environment?

The current paradigm is so thoroughly established that the only way to change is to start over again.

I prefer design by experts – by people who know what they are doing.

The problem with emotion was that it was clearly something important, but-at least according to the old philosophy-it was something to overcome.

Scientists are always skeptics.

The major problems facing the development of products that are safer, less prone to error, and easier to use and understand are not technological: they are social and organizational.

How do you discover a need that nobody yet knows about? This is where the product breakthroughs come through.

You won’t catch me giving clear lectures.

Creeping featurism is the tendency to add to the number of features of a product, often extending the number beyond all reason. There is no way that a product can remain usable and understandable by the time it has all of those special-purpose features that have been added in over time.

If the skill is easily automated, it wasn’t essential.